Market Report

or Create your own market report
Market Report • Old Naples • Naples, Florida

Old Naples Real Estate Market Insider

This report tracks active Old Naples listings and properties sold within the past 120 days in coastal Naples, Florida. Old Naples is an exclusively single-family neighbourhood where individual lot characteristics, Gulf proximity, and property category (land value, renovation candidate, or turnkey residence) drive pricing more than community-level averages. The most useful metrics are list price versus sold price, days on market, and price per square foot, each interpreted within the specific property category and location context rather than as a neighbourhood-wide statistic.

Contact Jeremy O'Guinn Selling in Old Naples Old Naples Community Page
Reading the Report

How to Interpret Old Naples Market Data

Active Listings

Properties currently offered for sale. In Old Naples, note whether listings are positioned as land value opportunities, renovation candidates, or turnkey residences, as these represent fundamentally different markets within the same neighbourhood.

Days on Market (DOM)

Days in the current listing period. DOM resets on relisting. Extended DOM in Old Naples typically indicates overpricing or misalignment between the property's category positioning and buyer expectations.

Sold Price

Final closed price after negotiation. For meaningful comparison, sold properties should be evaluated within the same category (land value vs improved) and similar Gulf proximity tier.

Price Per Square Foot

Particularly variable in Old Naples given the spectrum from historic bungalows to new custom construction. Must be interpreted alongside property category and lot value. Land value transactions often reflect very high $/SF on a small structure simply because the lot is what was purchased.

Need a Property-Level Read?

Request an Old Naples Property-Specific Analysis

Old Naples is a market where individual property characteristics, category identification, and Gulf proximity create wide value variation. A targeted comparable analysis calibrated to your specific address, lot attributes, and property category delivers considerably more actionable insight than neighbourhood averages.

Old Naples Market Insider: Frequently Asked Questions
Why does price per square foot vary so much in Old Naples?
Old Naples spans historic bungalows, renovated estates, and brand-new custom luxury homes on lots of varying size and Gulf proximity. Land value transactions where the structure is secondary produce high $/SF on small footprints. New luxury construction on premium lots produces high $/SF from a different driver. Comparing across these categories without adjustment produces misleading conclusions.
Are land value sales included in this report?
Yes. The report includes all closed transactions in Old Naples including those primarily driven by land value and redevelopment potential. For buyers and sellers specifically interested in the land value segment, a focused analysis of that specific transaction category is available upon request.
What does extended days on market indicate in Old Naples?
Extended DOM in Old Naples typically indicates a mismatch between listing price and buyer expectations for that specific category, Gulf proximity tier, and current competing inventory. It is worth verifying whether DOM has reset from a prior listing period, which would understate total market exposure time.

Active Properties
Address Beds Baths Living ft2 List Price Cost per ft2 DOM
71 18th AVE S 6 4 5,052 $44,000,000 $8,709 860 days
30 3rd AVE S 6 5.5 5,699 $29,500,000 $5,176 237 days
23 6TH AVE N 6 5.5 5,945 $27,900,000 $4,693 125 days
1100 Gulf Shore BLVD S 6 7.5 6,978 $25,000,000 $3,582 114 days
55 13th AVE S 6 6.5 6,143 $22,995,000 $3,743 72 days
285 Central AVE 5 7.5 6,822 $17,950,000 $2,631 322 days
774 S GOLF DR 5 6.5 6,882 $14,500,000 $2,106 9 days
264 8th AVE S 5 6.5 5,057 $13,995,000 $2,767 156 days
40 5th AVE S 5 6.5 7,635 $13,500,000 $1,768 54 days
626 S Golf DR 6 6.5 6,255 $12,995,000 $2,077 1046 days
140 3rd AVE S 5 7.5 7,537 $12,500,000 $1,658 240 days
273 10th AVE S 5 6.5 4,787 $11,995,000 $2,505 377 days
349 2nd AVE N 4 5.5 5,017 $10,999,000 $2,192 317 days
690 7th AVE N 5 7.5 4,998 $10,895,000 $2,179 889 days
581 14th AVE S 4 6.5 4,534 $10,499,000 $2,315 453 days
490 5th ST S Unit 101 3 3.5 4,811 $10,495,000 $2,181 204 days
1441 Gulf Shore BLVD S 5 5.5 5,702 $9,900,000 $1,736 302 days
160 Broad AVE S 4 5.5 5,283 $9,750,000 $1,845 110 days
12 Gulf Shore BLVD N N/A N/A N/A $9,450,000 Unknown 825 days
835 11TH AVE S 4 5.5 4,709 $8,995,000 $1,910 9 days
140 2nd AVE N N/A N/A N/A $7,950,000 Unknown 464 days
1165 8TH ST S Unit #302 4 4.5 4,378 $7,695,000 $1,757 37 days
739 5th AVE N 5 8.5 4,825 $7,500,000 $1,554 218 days
180 7th AVE S 3 4.5 4,670 $6,995,000 $1,497 8 days
200 S Golf DR 4 4.5 6,874 $6,950,000 $1,011 181 days
405 7TH AVE N 4 4.5 4,092 $6,950,000 $1,698 296 days
2080 Gordon DR 3 3.5 3,033 $6,900,000 $2,274 210 days
1140 8th ST S 5 5.5 4,004 $6,795,000 $1,697 20 days
1165 8TH ST S Unit #202 4 4.5 4,378 $6,795,000 $1,552 37 days
950 8th ST S 5 4.5 3,741 $6,495,000 $1,736 107 days
545 13th AVE S 4 5.5 3,829 $6,495,000 $1,696 139 days
1355 4th ST S 4 5.5 2,957 $6,495,000 $2,196 178 days
745 12th AVE S Unit 103 3 4.5 4,856 $6,450,000 $1,328 289 days
742 11th AVE S 4 5.5 3,273 $6,300,000 $1,924 71 days
560 9th AVE S 4 4 2,182 $6,250,000 $2,864 8 days
570 2nd AVE N 4 3.5 3,772 $6,100,000 $1,617 9 days
1165 8TH ST S Unit #201 4 4.5 4,371 $5,995,000 $1,371 37 days
909 10th AVE S 3 4.5 3,550 $5,195,000 $1,463 9 days
912 9th AVE S 4 4.5 3,385 $4,950,000 $1,462 119 days
1160 8th ST S 6 4.5 5,822 $4,950,000 $850 405 days
901 10th AVE S 4 4.5 3,538 $4,900,000 $1,384 206 days
888 10th AVE S 5 5.5 3,190 $4,750,000 $1,489 29 days
645 Broad AVE S 3 3.5 3,619 $4,599,000 $1,270 10 days
180 9TH ST S Unit 201 3 2.5 2,250 $3,950,000 $1,755 926 days
180 9TH ST S Unit 301 3 2.5 2,159 $3,890,000 $1,801 926 days
680 Park ST N/A N/A N/A $3,800,000 Unknown 246 days
180 9th ST S Unit 302 2 2 1,995 $3,590,000 $1,799 926 days
340 12th AVE S Unit 6 3 3 3,007 $3,500,000 $1,163 230 days
670 Park ST N/A N/A N/A $3,200,000 Unknown 246 days
180 9th ST S Unit 202 2 2 1,656 $3,200,000 $1,932 926 days
Average: 2.9 3.2 2,573 $4,897,928 $1,432 226 days
Viewing 1 - 50 of 119
Viewing 1 - 50 of 119
Properties Under Contract
Address Beds Baths Living ft2 List Price Cost per ft2 DOM
20 14th AVE S N/A N/A 4,822 $89,000,000 $18,457 686 days
128 1ST AVE S 5 6.5 5,174 $12,900,000 $2,493 947 days
544 13th AVE S 5 6.5 5,436 $11,495,000 $2,114 272 days
493 8th AVE S 4 5.5 4,789 $8,995,000 $1,878 126 days
155 20th AVE S 5 5 5,083 $6,490,000 $1,276 14 days
1011 6th ST S 4 5.5 3,291 $5,950,000 $1,807 29 days
32 6th ST S 3 3.5 3,242 $4,995,000 $1,540 97 days
1135 7th ST S 3 3 1,640 $2,700,000 $1,646 2 days
201 8th ST S Unit #104 3 3.5 2,064 $2,399,500 $1,162 160 days
625 5TH AVE S Unit 302 3 2.5 2,495 $2,295,000 $919 79 days
231 3rd AVE S Unit 231 2 2 1,275 $1,295,000 $1,015 133 days
722 10th AVE S Unit A201 2 2 1,285 $899,000 $699 60 days
1021 3rd ST S Unit 112 2 2 1,012 $479,000 $473 161 days
223 8th AVE S Unit 223B 1 1 564 $269,900 $478 5 days
Average: 3.2 3.7 3,012 $10,725,885 $2,568 166 days
Viewing 1 - 14 of 14
Viewing 1 - 14 of 14
Sold Properties
Address Beds Baths Living ft2 List Price Sold Price Cost per ft2 DOM Sold Date
26 2nd AVE S 4 6.5 8,770 $34,900,000 $27,000,000 $3,078 141 days 6/23/26
225 4th AVE N 6 7.5 7,504 $27,995,000 $24,400,000 $3,251 155 days 6/16/26
190 7TH AVE N 5 6.5 6,409 $18,900,000 $17,300,000 $2,699 949 days 6/5/26
187 10th AVE S 6 7.5 6,655 $17,500,000 $15,100,000 $2,268 552 days 7/29/26
25 2nd AVE S 3 3.5 3,819 $14,000,000 $13,000,000 $3,404 145 days 7/1/26
644 W Lake DR 4 5.5 4,357 $10,250,000 $9,800,000 $2,249 229 days 5/29/26
575 13th AVE S 5 5.5 5,230 $10,500,000 $9,750,000 $1,864 228 days 7/8/26
563 3rd ST N 5 3.5 6,124 $7,950,000 $7,725,000 $1,261 494 days 5/26/26
777 Broad CT S 5 5.5 5,010 $7,950,000 $7,400,000 $1,477 177 days 5/29/26
1230 Gulf Shore BLVD S 5 5.5 4,483 $7,495,000 $7,000,000 $1,561 195 days 6/18/26
239 1st AVE S 3 3 3,711 $6,295,000 $6,100,000 $1,643 12 days 7/27/26
66 11th AVE S N/A N/A N/A $6,550,000 $6,051,000 Unknown 24 days 6/8/26
356 11th AVE S 4 3 2,297 $5,990,000 $5,850,000 $2,546 20 days 8/10/26
61 12th AVE S 4 4.5 3,132 $6,450,000 $5,750,000 $1,835 96 days 8/31/26
541 3rd ST N N/A N/A N/A $5,000,000 $5,000,000 Unknown 0 days 8/4/26
367 5th AVE N 4 3.5 4,095 $4,950,000 $4,695,000 $1,146 279 days 6/18/26
477 3rd AVE S Unit 2 3 3.5 2,563 $4,200,000 $3,975,000 $1,550 106 days 7/10/26
201 8TH ST S Unit 103 4 5.5 3,449 $3,995,000 $3,800,000 $1,101 381 days 5/15/26
416 3rd AVE N 4 3.5 3,971 $3,995,000 $3,600,000 $906 174 days 7/8/26
82 9th ST S Unit 303 3 3.5 2,875 $3,950,000 $3,450,000 $1,200 529 days 9/9/26
496 13th AVE S N/A N/A N/A $3,425,000 $3,425,000 Unknown 1 day 6/3/26
985 8th AVE S Unit 102 3 3.5 3,128 $3,495,000 $3,200,000 $1,023 28 days 6/15/26
572 7th AVE N 3 2.5 1,983 $3,350,000 $3,000,000 $1,512 141 days 6/3/26
775 Broad CT N 4 5.5 3,376 $3,195,000 $2,900,000 $859 62 days 5/15/26
909 10th ST S Unit 201 4 4.5 3,282 $2,950,000 $2,800,000 $853 38 days 6/15/26
1005 4th ST S Unit 203 3 3 2,717 $2,995,000 $2,775,000 $1,021 67 days 6/2/26
756 8th AVE S 4 3 2,825 $3,100,000 $2,750,000 $973 116 days 6/9/26
1104 6th ST S Unit 1 3 3 2,590 $2,850,000 $2,475,000 $955 152 days 7/29/26
552 11th AVE S Unit 4 3 3 2,330 $2,725,000 $2,425,000 $1,040 66 days 6/29/26
888 10th ST S Unit 101 3 3.5 3,163 $2,350,000 $2,350,000 $742 78 days 6/11/26
375 5th AVE S Unit 302 2 2 1,410 $2,250,000 $2,250,000 $1,595 60 days 8/12/26
750 11th ST S Unit C 3 3.5 2,955 $2,395,000 $2,250,000 $761 223 days 6/15/26
780 5th AVE S Unit 303 2 2.5 1,781 $2,495,000 $2,200,000 $1,235 49 days 6/5/26
692 10th AVE S 3 3 2,321 $2,295,000 $2,120,000 $913 64 days 8/3/26
725 Central AVE 3 2 1,326 $1,995,000 $1,885,000 $1,421 266 days 7/23/26
600 5th AVE S Unit A-211 2 2 2,820 $1,995,000 $1,875,000 $664 62 days 8/12/26
863 9th AVE S Unit 202 3 3.5 2,670 $2,295,000 $1,800,000 $674 125 days 7/7/26
850 Central AVE Unit 301 2 2 1,482 $1,700,000 $1,500,000 $1,012 52 days 5/14/26
1325 7th ST S Unit 7A 2 2 1,536 $1,525,000 $1,450,000 $944 61 days 5/27/26
600 3rd ST S Unit 2 3 2 1,600 $1,550,000 $1,450,000 $906 127 days 7/8/26
638 7th AVE S Unit B638 4 4 1,860 $1,295,000 $1,125,000 $604 97 days 7/23/26
604 7th AVE S Unit A-604 3 4 2,274 $1,149,000 $1,050,000 $461 293 days 7/1/26
185 4th ST S 2 2.5 1,302 $1,050,000 $1,025,000 $787 271 days 8/14/26
850 6th AVE N Unit 204 3 2 1,846 $1,100,000 $1,020,000 $552 141 days 8/27/26
1100 9th ST S Unit A201 3 2.5 2,017 $649,000 $649,000 $321 1 day 8/10/26
280 2nd AVE S Unit 103 2 2 1,162 $700,000 $625,000 $537 115 days 6/8/26
1100 8th AVE S Unit 106C 2 2 1,100 $559,000 $510,000 $463 54 days 7/10/26
277 8th AVE S Unit 277 1 1 532 $499,000 $485,000 $911 86 days 6/19/26
1021 3rd ST S Unit 108 2 2 1,012 $493,900 $480,000 $474 78 days 6/2/26
900 8th AVE S Unit 104 2 2 1,142 $479,000 $465,000 $407 221 days 5/20/26
Average: 3.2 3.4 2,959 $5,165,305 $4,651,538 $1,251 154 days
Viewing 1 - 50 of 52
Viewing 1 - 50 of 52
Advanced Search

The data relating to real estate for sale on this web site comes in part from the Broker Reciprocity Program (BR Program) of M.L.S. of Naples, Inc. Properties listed with brokerage firms other than this company are marked with the BR Program Icon or the BR House Icon and detailed information about them includes the name of the listing brokers. The properties displayed may not be all the properties available through the BR Program. The information provided is for consumers’ personal, non-commercial use and may not be used for any other purpose.