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Market Report • Old Naples • Naples, Florida

Old Naples Real Estate Market Insider

This report tracks active Old Naples listings and properties sold within the past 120 days in coastal Naples, Florida. Old Naples is an exclusively single-family neighbourhood where individual lot characteristics, Gulf proximity, and property category (land value, renovation candidate, or turnkey residence) drive pricing more than community-level averages. The most useful metrics are list price versus sold price, days on market, and price per square foot, each interpreted within the specific property category and location context rather than as a neighbourhood-wide statistic.

Reading the Report

How to Interpret Old Naples Market Data

Active Listings

Properties currently offered for sale. In Old Naples, note whether listings are positioned as land value opportunities, renovation candidates, or turnkey residences, as these represent fundamentally different markets within the same neighbourhood.

Days on Market (DOM)

Days in the current listing period. DOM resets on relisting. Extended DOM in Old Naples typically indicates overpricing or misalignment between the property's category positioning and buyer expectations.

Sold Price

Final closed price after negotiation. For meaningful comparison, sold properties should be evaluated within the same category (land value vs improved) and similar Gulf proximity tier.

Price Per Square Foot

Particularly variable in Old Naples given the spectrum from historic bungalows to new custom construction. Must be interpreted alongside property category and lot value. Land value transactions often reflect very high $/SF on a small structure simply because the lot is what was purchased.

Need a Property-Level Read?

Request an Old Naples Property-Specific Analysis

Old Naples is a market where individual property characteristics, category identification, and Gulf proximity create wide value variation. A targeted comparable analysis calibrated to your specific address, lot attributes, and property category delivers considerably more actionable insight than neighbourhood averages.

Old Naples Market Insider: Frequently Asked Questions
Why does price per square foot vary so much in Old Naples?
Old Naples spans historic bungalows, renovated estates, and brand-new custom luxury homes on lots of varying size and Gulf proximity. Land value transactions where the structure is secondary produce high $/SF on small footprints. New luxury construction on premium lots produces high $/SF from a different driver. Comparing across these categories without adjustment produces misleading conclusions.
Are land value sales included in this report?
Yes. The report includes all closed transactions in Old Naples including those primarily driven by land value and redevelopment potential. For buyers and sellers specifically interested in the land value segment, a focused analysis of that specific transaction category is available upon request.
What does extended days on market indicate in Old Naples?
Extended DOM in Old Naples typically indicates a mismatch between listing price and buyer expectations for that specific category, Gulf proximity tier, and current competing inventory. It is worth verifying whether DOM has reset from a prior listing period, which would understate total market exposure time.

Active Properties
Address Beds Baths Living ft2 List Price Cost per ft2 DOM
20 14th AVE S N/A N/A 4,822 $89,000,000 $18,457 678 days
71 18th AVE S 6 4 5,052 $44,000,000 $8,709 815 days
30 3rd AVE S 6 5.5 5,699 $32,000,000 $5,615 192 days
23 6TH AVE N 6 5.5 5,945 $27,900,000 $4,693 80 days
55 13th AVE S 6 6.5 6,143 $22,995,000 $3,743 27 days
1963 Gulf Shore BLVD S 6 7.5 9,047 $17,995,000 $1,989 171 days
285 Central AVE 5 7.5 6,822 $17,950,000 $2,631 277 days
264 8th AVE S 5 6.5 5,057 $13,995,000 $2,767 111 days
140 3rd AVE S 5 7.5 7,537 $12,995,000 $1,724 195 days
626 S Golf DR 6 6.5 6,255 $12,995,000 $2,077 1001 days
128 1ST AVE S 5 6.5 5,174 $12,900,000 $2,493 902 days
160 Broad AVE S 4 5.5 5,283 $12,000,000 $2,271 65 days
273 10th AVE S 5 6.5 4,787 $11,995,000 $2,505 332 days
544 13th AVE S 5 6.5 5,436 $11,495,000 $2,114 243 days
349 2nd AVE N 4 5.5 5,017 $10,999,000 $2,192 272 days
581 14th AVE S 4 6.5 4,534 $10,995,000 $2,425 408 days
690 7th AVE N 5 7.5 4,998 $10,895,000 $2,179 844 days
490 5th ST S Unit 101 3 3.5 4,811 $10,495,000 $2,181 159 days
493 8th AVE S 4 5.5 4,789 $9,950,000 $2,077 96 days
12 Gulf Shore BLVD N N/A N/A N/A $9,450,000 Unknown 780 days
835 11TH AVE S 4 5.5 4,709 $8,995,000 $1,910 179 days
685 2nd ST S 5 5.5 3,582 $8,350,000 $2,331 86 days
167 4th ST N 3 3.5 3,635 $7,995,000 $2,199 395 days
140 2nd AVE N N/A N/A N/A $7,950,000 Unknown 419 days
739 5th AVE N 5 8.5 4,825 $7,500,000 $1,554 173 days
180 7th AVE S 3 4.5 4,670 $6,995,000 $1,497 76 days
200 S Golf DR 4 4.5 6,874 $6,950,000 $1,011 136 days
405 7TH AVE N 4 4.5 4,092 $6,950,000 $1,698 251 days
2080 Gordon DR 3 3.5 3,033 $6,900,000 $2,274 165 days
950 8th ST S 5 4.5 3,741 $6,495,000 $1,736 62 days
545 13th AVE S 4 5.5 3,829 $6,495,000 $1,696 94 days
1355 4th ST S 4 5.5 2,957 $6,495,000 $2,196 133 days
135 7th ST N 4 5 4,730 $6,495,000 $1,373 171 days
61 12th AVE S 4 4.5 3,132 $6,450,000 $2,059 71 days
745 12th AVE S Unit 103 3 4.5 4,856 $6,450,000 $1,328 244 days
570 2nd AVE N 4 3.5 3,772 $6,295,000 $1,668 262 days
560 9th AVE S 4 4 2,182 $6,250,000 $2,864 150 days
356 11th AVE S 4 3 2,297 $5,990,000 $2,607 18 days
770 Park ST 4 4.5 3,475 $5,595,000 $1,610 216 days
909 10th AVE S 3 4.5 3,550 $5,395,000 $1,519 296 days
912 9th AVE S 4 4.5 3,385 $5,195,000 $1,534 74 days
32 6th ST S 3 3.5 3,242 $4,995,000 $1,540 52 days
680 8th AVE S 3 3 3,050 $4,995,000 $1,637 203 days
263 10th AVE S 3 3.5 3,065 $4,950,000 $1,615 271 days
1160 8th ST S 6 4.5 5,822 $4,950,000 $850 360 days
901 10th AVE S 4 4.5 3,538 $4,900,000 $1,384 161 days
180 9TH ST S Unit 201 3 2.5 2,250 $3,950,000 $1,755 881 days
340 12th AVE S Unit 6 3 3 3,007 $3,900,000 $1,296 185 days
180 9TH ST S Unit 301 3 2.5 2,159 $3,890,000 $1,801 881 days
680 Park ST N/A N/A N/A $3,800,000 Unknown 201 days
Average: 2.9 3.1 2,512 $5,318,306 $1,579 241 days
Viewing 1 - 50 of 133
Viewing 1 - 50 of 133
Properties Under Contract
Address Beds Baths Living ft2 List Price Cost per ft2 DOM
187 10th AVE S 6 7.5 6,655 $17,500,000 $2,629 552 days
239 1st AVE S 3 3 3,711 $6,295,000 $1,696 12 days
82 9th ST S Unit 303 3 3.5 2,875 $3,950,000 $1,373 529 days
1104 6th ST S Unit 1 3 3 2,590 $2,850,000 $1,100 150 days
692 10th AVE S 3 3 2,321 $2,295,000 $988 64 days
600 5th AVE S Unit A-211 2 2 2,820 $1,995,000 $707 54 days
185 4th ST S 2 2.5 1,302 $1,050,000 $806 271 days
722 10th AVE S Unit A201 2 2 1,285 $899,000 $699 45 days
1100 9th ST S Unit A201 3 2.5 2,017 $649,000 $321 1 day
721 9th ST S Unit 4 1 1 570 $449,000 $787 381 days
780 10th AVE Unit 5 1 1 566 $250,000 $441 157 days
Average: 2.6 2.8 2,428 $3,471,090 $1,050 180 days
Viewing 1 - 11 of 11
Viewing 1 - 11 of 11
Sold Properties
Address Beds Baths Living ft2 List Price Sold Price Cost per ft2 DOM Sold Date
25 5th AVE S N/A N/A N/A $39,850,000 $37,000,000 Unknown 384 days 5/8/26
26 2nd AVE S 4 6.5 8,770 $34,900,000 $27,000,000 $3,078 141 days 6/23/26
225 4th AVE N 6 7.5 7,504 $27,995,000 $24,400,000 $3,251 155 days 6/16/26
190 7TH AVE N 5 6.5 6,409 $18,900,000 $17,300,000 $2,699 949 days 6/5/26
477 3rd ST N 4 4.5 5,483 $16,950,000 $15,900,000 $2,899 466 days 5/1/26
25 2nd AVE S 3 3.5 3,819 $14,000,000 $13,000,000 $3,404 145 days 7/1/26
163 10th AVE S 4 5.5 4,881 $10,950,000 $10,750,000 $2,202 25 days 4/13/26
644 W Lake DR 4 5.5 4,357 $10,250,000 $9,800,000 $2,249 229 days 5/29/26
575 13th AVE S 5 5.5 5,230 $10,500,000 $9,750,000 $1,864 228 days 7/8/26
563 3rd ST N 5 3.5 6,124 $7,950,000 $7,725,000 $1,261 494 days 5/26/26
685 2nd ST S 5 5.5 3,582 $7,950,000 $7,600,000 $2,121 15 days 3/27/26
777 Broad CT S 5 5.5 5,010 $7,950,000 $7,400,000 $1,477 177 days 5/29/26
1230 Gulf Shore BLVD S 5 5.5 4,483 $7,495,000 $7,000,000 $1,561 195 days 6/18/26
652 Bougainvillea RD 3 3.5 3,843 $7,295,000 $6,592,500 $1,715 61 days 4/15/26
150 6th ST N 4 5 4,001 $6,495,000 $6,250,000 $1,562 299 days 4/27/26
631 Broad CT N 3 3.5 4,227 $6,995,000 $6,200,000 $1,466 433 days 3/27/26
66 11th AVE S N/A N/A N/A $6,550,000 $6,051,000 Unknown 24 days 6/8/26
242 2nd AVE S 4 4.5 3,595 $5,895,000 $5,600,000 $1,557 313 days 4/2/26
429 14th AVE S 4 5.5 3,539 $6,295,000 $5,250,000 $1,483 143 days 3/30/26
642 Bougainvillea RD 4 3.5 3,199 $5,895,000 $5,000,000 $1,562 140 days 4/10/26
367 5th AVE N 4 3.5 4,095 $4,950,000 $4,695,000 $1,146 279 days 6/18/26
477 3rd AVE S Unit 2 3 3.5 2,563 $4,200,000 $3,975,000 $1,550 106 days 7/10/26
201 8TH ST S Unit 103 4 5.5 3,449 $3,995,000 $3,800,000 $1,101 381 days 5/15/26
416 3rd AVE N 4 3.5 3,971 $3,995,000 $3,600,000 $906 174 days 7/8/26
496 13th AVE S N/A N/A N/A $3,425,000 $3,425,000 Unknown 1 day 6/3/26
985 8th AVE S Unit 102 3 3.5 3,128 $3,495,000 $3,200,000 $1,023 28 days 6/15/26
425 2nd AVE S Unit A1 4 3.5 2,208 $3,150,000 $3,050,000 $1,381 77 days 4/23/26
810 9th ST S 3 3.5 1,976 $3,395,000 $3,000,000 $1,518 93 days 4/23/26
572 7th AVE N 3 2.5 1,983 $3,350,000 $3,000,000 $1,512 141 days 6/3/26
775 Broad CT N 4 5.5 3,376 $3,195,000 $2,900,000 $859 62 days 5/15/26
909 10th ST S Unit 201 4 4.5 3,282 $2,950,000 $2,800,000 $853 38 days 6/15/26
1005 4th ST S Unit 203 3 3 2,717 $2,995,000 $2,775,000 $1,021 67 days 6/2/26
756 8th AVE S 4 3 2,825 $3,100,000 $2,750,000 $973 116 days 6/9/26
230 6th AVE S Unit 12 3 3.5 1,950 $2,750,000 $2,650,000 $1,358 66 days 4/30/26
441 4th AVE S Unit 304 3 3.5 2,600 $2,599,000 $2,505,000 $963 41 days 4/20/26
351 9th AVE S Unit A101 3 3.5 2,334 $2,495,000 $2,495,000 $1,068 71 days 4/28/26
552 11th AVE S Unit 4 3 3 2,330 $2,725,000 $2,425,000 $1,040 66 days 6/29/26
76 4th ST N N/A N/A N/A $2,695,000 $2,400,000 Unknown 223 days 3/30/26
888 10th ST S Unit 101 3 3.5 3,163 $2,350,000 $2,350,000 $742 78 days 6/11/26
750 11th ST S Unit C 3 3.5 2,955 $2,395,000 $2,250,000 $761 223 days 6/15/26
780 5th AVE S Unit 303 2 2.5 1,781 $2,495,000 $2,200,000 $1,235 49 days 6/5/26
361 2nd ST S 3 2 1,574 $1,995,000 $1,950,000 $1,238 64 days 4/17/26
709 Broad Ave S N/A N/A N/A $1,950,000 $1,900,000 Unknown 167 days 4/24/26
725 Central AVE 3 2 1,326 $1,995,000 $1,885,000 $1,421 266 days 7/23/26
850 Central AVE Unit 205 2 2 1,577 $1,900,000 $1,850,000 $1,173 163 days 4/10/26
863 9th AVE S Unit 202 3 3.5 2,670 $2,295,000 $1,800,000 $674 125 days 7/7/26
201 8th ST S Unit 308 2 2.5 1,704 $1,975,000 $1,800,000 $1,056 126 days 5/8/26
780 5th AVE S Unit 306 2 2.5 1,781 $1,895,000 $1,730,000 $971 150 days 5/1/26
281 4th ST S Unit 101 3 2 1,650 $1,650,000 $1,600,000 $969 39 days 4/28/26
850 Central AVE Unit 301 2 2 1,482 $1,700,000 $1,500,000 $1,012 52 days 5/14/26
Average: 3.0 3.2 2,608 $4,832,377 $4,398,667 $1,193 147 days
Viewing 1 - 50 of 76
Viewing 1 - 50 of 76

The data relating to real estate for sale on this web site comes in part from the Broker Reciprocity Program (BR Program) of M.L.S. of Naples, Inc. Properties listed with brokerage firms other than this company are marked with the BR Program Icon or the BR House Icon and detailed information about them includes the name of the listing brokers. The properties displayed may not be all the properties available through the BR Program. The information provided is for consumers’ personal, non-commercial use and may not be used for any other purpose.